While keeping that in mind, we wanted to share everything you need to know about decoding both old and new Chanel serial codes. Effective since 2021, these plates are now the new designer ID. As authentication practices advance and outsmart the counterfeiters, Chanel has upped their game by replacing all stickers and authenticity cards with metal plates, or microchips. Knowing where to find the Chanel serial code in your bag and how to read it is a skill in and of itself.īut if you thought it stopped at tags and stickers, it does not. Since the 1980s the implementation of these unique numbers have ensured a way for Chanel aficionados to not only identify the series a Chanel bag is from but also authenticate it. Even over 100 years later, Chanel remains one of the most forward-thinking, valuable and desirable luxury brands you can buy.Ĭhanel deciphers the age of their bags using unique serial numbers printed on a tag or sticker.
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